Explain the business properly
I check whether your site tells a reader who you are, what you do, where you work, and what your services involve. Short, vague descriptions often leave room for a much more useful explanation.
If you're wondering what your website should be doing about AI search, I'll start by looking at what it actually says about your business. I work on the service explanations, answers, and page structure that help describe what you know and what you do.
I check whether your site tells a reader who you are, what you do, where you work, and what your services involve. Short, vague descriptions often leave room for a much more useful explanation.
You probably answer the same good questions all the time. I help turn those answers into service content, FAQs, and resources that draw on what you actually know about your work.
I review headings, links between related pages, and the consistency of your business details. I also use structured data where it accurately describes the content and makes sense for the site.
I'll tell you what I'm changing and why, and how it relates to the rest of your search work. Recommendations follow what we can reasonably observe about the site and these tools as they change.
I review your key pages, the questions customers ask, and how clearly the business is represented. We identify missing context, inconsistent details, and opportunities for better answers.
I improve the agreed content and structure, connect related pages, and add appropriate descriptive markup where it is useful. The result should make the site better for a human visitor as well.
We review available referral and search information and revisit the content as your business or these tools change. Observations guide the next improvements without treating a single answer as a fixed result.
No. I don't control what ChatGPT, Gemini, Perplexity, or any other platform includes in an answer. This work focuses on improving your own content and structure, with no promise of a mention, citation, or position.
No. Clear service pages, useful resources, accessible content, and sound site structure are relevant to both. I treat this work as part of the broader job of making your business easier to find and understand.
That depends on the review. Typical work can include clarifying service descriptions, adding substantive answers, improving headings and internal links, making business details consistent, and checking whether appropriate structured data is present.
A few other things I can take off your list.
A new site, an old headache, or something you haven’t quite figured out yet. Send it my way. I’m the one who answers.
Ask me about AI search